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Retail Intelligence Takes Center Stage at the NRF 2026 Trade Show
Rogers partnered with three innovators at the National Retail Federation's NRF 2026: Retail's Big Show to design and produce exhibits that showcased the latest retail technologies, told compelling brand stories and engaged decision-makers walking the trade show floor.
Avery Dennison's 40' x 40' island exhibit spotlighted its item-level intelligence from source to store, with displays dedicated to food, apparel, Amazon's Just Walk Out technology, Vestcom's shelf-edge media, and back-of-house labeling solutions. Booth features included a graphic-wrapped storage closet and a fully enclosed conference room with a ceiling. Two touchscreen kiosks and multiple video monitors provided interactive content, while a coffee bar and hospitality area surrounded by planters created a comfortable setting for one-on-one engagement. The two-piece hanging sign and underlit reception desk ensured the booth and brand were highly visible.
STRATACACHE's 30' x 30' island booth showcased end-to-end digital signage and customer engagement solutions, featuring multiple digital displays to demonstrate how retailers can personalize content and connect data across the store. Rogers provided new Silicone Edge Graphics (SEGs) for the company's four L-shaped corner structures, creating highly visual frames that drew attention from adjoining aisles and reinforced the company's brand.
Wiliot used its 20' x 20' island booth to launch its scan-free Gen 3 IoT Pixel sensors, highlighting how ambient IoT can deliver continuous visibility across complex retail supply chains. An attention-grabbing, angled front wall with a large video monitor provided a great backdrop for a fun beanie giveaway with a live heat-press patch station. The attached conference room offered ample space for graphics and messaging, while the adjacent storage area remained discreet. Visitors could also engage with the two-sided demo kiosk, where dual monitors and lighted pedestals created a defined focal point. The overhead hanging sign and laminate-look flooring tied everything together into a polished, welcoming space for attendees.
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Rogers appreciates the opportunity to collaborate with these client teams to bring their smart retail solutions to life at NRF 2026.
See how we can help bring your products and messaging to life with your next trade show exhibit. Contact us today.
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